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Hear Ye, Hear Ye!

Prepare to embark upon a grand exploration of the freshest innovations within our industry, as we unveil a regal array of new products and cutting-edge technologies to elevate the marketplace. Join us at our esteemed annual tradeshow and conference, where we shall showcase the latest breakthroughs in the realm of fresh produce—spanning organics, groundbreaking product developments, forward-thinking technologies, and pioneering brand strategies.

 

Be enlightened by distinguished industry leaders during our educational sessions, tailored to help you ascend within an ever-competitive landscape. Gain invaluable, data-driven insights that will empower you to strengthen your brand and elevate your business to new heights. And, as is our tradition, indulge in the warm embrace of Southern hospitality as you mingle with peers and colleagues, fostering connections in an atmosphere of camaraderie and innovation.

When

Wednesday, September 10, 2025 – Saturday, September 13, 2025

Where

Charlotte Convention Center
501 S College St.
Charlotte, NC 28202

 

GET WEATHER | GET MAP | GET DIRECTIONS

(Current membership status is required to participate in all SEPC programs and events.

Select “Already Registered” within the registration site to modify your registration – add booth associates, sessions, guests, etc. – and to view the attendee list) 

*Our detailed agenda can be viewed within the registration site

Tuesday, September 9, 2025

  • 12:00pm – 4:00pm: SEPC Board of Directors’ Meeting (SEPC Board of Directors only)
  • 6:30pm – 9:30pm: VIP Dinner (Valued In Produce; by invitation only)

Wednesday, September 10

  • 7:30am – 3:00pm: Founders Memorial Golf Tournament
  • 7:00am – 2:30pm: Martin Eubanks Sporting Clays Classic
  • 8:00am – 1:00pm: Pickleball Tournament
  • 8:00am – 3:00pm: Local Tour
  • 8:00am – 3:00pm: SEPC Next Generation Leadership Academy Session (SEPC NGLA Class only)
  • 8:00am – 5:00pm: SEPC Committee Meetings (SEPC Committee Members only)
  • 9:30am – 3:30pm: STEP-UPP Team Building Experience (STEP-UPP participants only)
  • 3:00pm – 8:00pm: Attendee Check-In & Badge Pickup
  • 3:00pm – 6:00pm: Exhibitor Booth Setup (exhibitors and showcase participants only)
  • 6:30pm – 9:30pm: Welcome Reception

Thursday, September 11

  • 7:30am – 8:00pm: Attendee Check-In & Badge Pickup
  • 7:30am – 5:00pm: Exhibitor Booth Setup (exhibitors and showcase participants only)
  • 8:00am – 9:15am: SEPC University Educational Session -  Sustainability
  • 9:45am – 11:00am: SEPC University Educational Session - What's New?
  • 11:30am – 1:30pm: Southern Roots Women's Luncheon (women in produce only)
  • 11:30am – 1:30pm: Good Seeds MENtor Program
  • 1:30pm – 5:00pm: SEPC Committee Meetings (SEPC Committee Members only)
  • 2:00pm – 4:00pm: SEPC Board of Governors’ Meeting (SEPC Board of Governors only)
  • 6:30pm – 10:30pm: Chairman's Dinner Dance

Friday, September 12

  • 6:00am – 11:00am: Exhibitor Booth Setup (exhibitors and showcase participants only)
  • 8:00am – 4:00pm: Attendee Check-In & Badge Pickup
  • 9:00am – 10:30am: Keynote Brunch
  • 11:00am – 12:00pm: Exposition Pre-Entry (Retail & Foodservice Attendees early access to Gold & Silver Level Exhibitors)
  • 12:00pm – 6:30pm: Exposition
    • Featuring: Wall of Innovations Showcase
  • 6:30pm – 8:30pm: Exhibitor Load-out

Saturday, September 13

  • 7:30am – 9:00am: Al Finch Memorial Prayer Breakfast


Charlotte Convention Center

501 South College Street
Charlotte, NC 28202 USA

Conveniently located in Uptown Charlotte just 7 miles from Charlotte Douglas International Airport, the Charlotte Convention Center is the city’s premier meeting and convention space. The 600,000-square-foot Charlotte Convention Center is located across the street from the 700-room Westin Hotel and is also connected to the NASCAR Hall of Fame via an overstreet walkway. The facility offers a full-service, in-house food and beverage department, visitor info services, a UPS Store, a preferred in-house A/V provider with complete inventory of equipment and professional technicians, and more.



Reserve Your Hotel Room for Southern Innovations 2025!

We've partnered with local hotels to offer discounted rates for event attendees. Retail and Foodservice attendees must submit hotel and flight requests during the registration process. All other attendees will receive the hotel booking link after completing registration. The last day to book a hotel room or make a request is August 8, 2025.



WARNING: Potential scammers may try to phish for hotel rooms. Hotel rooms should ONLY be reserved and confirmed by either using the links provided via email or by contacting the individual hotel directly.

In the past, SEPC has received reports about brokers contacting members to book hotel reservations. These brokers falsely imply they are affiliated with show management and secure full or partial prepayment for hotel rooms from member companies. Please note, that we have no affiliation with any of these room brokers. Please do not provide them with any details of your reservation and do not give them your credit card or any personal information.

Exhibitor Information

Exhibit space is first come, first served. Select "Exhibitor" as your registration type when registering to claim your booth space today!

 

Benefits

  • Ideal Environment and Timeframe to Launch New Items into the Marketplace
  • Outstanding Exhibitor/Buyer Ratio
  • Intimate Atmosphere to Make Quality Connections
  • One-day Exposition with Capped Attendance
  • Equal Opportunities with 10' x 10' Booths for All Exhibitors
  • Multiple Networking Opportunities Throughout Conference

 

Booth Size: 10' x 10'

Includes:

  • 8' Pipe and Drape
  • 3' Pipe and Drape
  • (1) 6' x 30" Skirted Table
  • (2) Plastic Side Chairs
  • (1) Wastebasket
  • (1) ID Sign

 

Exhibitor Move-In:

  • Wednesday, September 10, 2025 - 3:00 pm - 6:00 pm
  • Thursday, September 11, 2025 - 7:30 am - 5:00 pm
  • Friday, September 12, 2025 - 6:00 am - 11:00 am

 

Exhibition Hours:

  • Friday, September 12, 2025 - 11:30 am - 6:00 pm

 

Exhibitor Move-Out:

  • Friday, September 12, 2025 - 6:00 pm - 8:00 pm



**Exhibitors MUST NOT begin to break down booths until 6:00 pm on Friday!**


Sampling Guidelines:

  • Please submit the Sample Distribution Request Form to the Charlotte Convention Center Director of Food and Beverage no later than two weeks prior to the event for approval.




Exhibitor Toolkit

Through our valued partnership with AGS Expo Services, the exhibitor toolkit information will be available soon! Your Welcome to Online Ordering email from eventservices@ags-expo.com will provide access to your online hub and exhibitor kit.


Charlotte Convention Center - Hall C 

Exhibitor Booth Assignments

Booth # Exhibitor Name
608 3 Star Produce
124 80 Acres
118 A de Coco
230 Alderman Farms Sales Corp.
122 All American Produce
509 Alpine Fresh, LLC
210 Altar Produce LLC
504 Ark Foods
309 B&W Quality Growers Inc.
333 Black Gold Farms
307 Bland Farms
501 Blue River Legacy Farms
518 Bolthouse Fresh Foods
314 Bottomley Farms
521 Bova Fresh
332 BrightFarms
622 Butch's Best LLC
217 C&B Farms
600 Calavo
235 Carbon Robotics
403 Church Brothers Farms
211 City Roots
511 Classic Harvest
308 CMI Orchards
120 Coastal Fresh Farms, Inc.
604 Corbett Brother Farms
406 Cottle Strawberry Nursery, Inc.
601 Country Fresh
126 Crawford Packaging
520 Crunch Pak
628 Delina Fresh
513 Dole Food Company
324 Duda Farm Fresh Foods
223 EarthFresh
624 Eastern Produce
233 Ecorobotix Inc.
626 El Sol Brands, Inc.
331 EXP Group LLC
627 Farm Direct Partners
418 Farm Direct Supply
602 Farm Fresh Direct
503 Feek Family Citrus
428 Field Fresh Farms, LLC.
321 Florida Classic Growers, Inc.
214 Florida Specialties, LLC
225 Fowler Farms
515 Fresh Directions
328 Fresh Express
229 Fresh Farms
202 Fresh Innovations,, LLC/ Yo Quiero! Brands
316 Fresh Solutions Network
131 Fresh Taste Produce USA
414 Freshouse/Hapco Farms
317 Freshway Produce, Inc.
402 Frey Farms
401 G&R Farms
609 Garza Labor
222 Generous Brands
204 Genuine Georgia
417 Giorgio Fresh
528 Goodness Garden
523 GR Fresh
408 Great Lakes Greenhouses
621 Greenfruit Avocados
525 Greenswell Growers
305 Grimmway Farms / Cal-Organic Farms
625 Happy Dirt
219 Harvest Fresh Partners
614 Health Ade
113 Hendrix Produce
623 Henry Avocado Corp.
631 Heritage Fresh Farms
630 Hickory Harvest Foods
318 Highline Mushrooms
612 Hollar and Greene Produce Company
517 Honeybear Brands
619 House Foods Holding USA Inc.
416 I Love Produce
327 Idaho Potato Commision
105 Infinite Herbs
326 J&C Troplicals
507 Jackson Farming Co.
430 John Greene Logistics Co.
110 Kettner Farms
306 L&M
411 L.G. Herndon Jr Farms, Inc.
629 Lawton Family Farms LLC
114 Legacy Labor, Inc.
529 LGS Specialty Sales
502 Limoneira Company
606 Lipman Family Farms
111 Little Leaf Farms
530 LK Packaging
101 Local Bounti
231 Magic Sun
128 Maryland Department of Agriculture
329 Mastronardi Produce
102 McDaniel & Chirico Worldwide LLC
123 Melissa's
209 Melon 1
500 Mid-State Produce LLC
615 Millstream Farms
516 Misionero
531 Mountain Farmers USA Corp.
216 Nash Produce LLC.
103 Natalie's Orchid Island Juice Co.
117 National Watermelon Promotion Board
603 New Sprouts Organic Farms
322 New York Apple Sales/Yes!Apples
527 Nichols Farms
302 Nickey Gregory
426 NNZ
405 North Bay Produce, Inc.
512 North Carolina Department of Agriculture and Consumer Services
108 NuBerry Farms
404 Ocean Mist Farms
115 Olivia's Organics
323 Onions 52, Inc.
431 Oppy
510 organicgirl
203 Pandol Bros., Inc.
514 Parker Farms
121 Pero Family Farms
213 Plant Grow Harvest
218 Prime Time Produce
227 Produce Pacific LLC
330 Pro-Health, LLC
313 Pure Flavor®
611 Pure Green Juice Co.
200 Rainier Fruit
207 Rays Heritage
304 Red Sun Farms
519 Regal Health Food International, Inc.
605 Royal Fresh Cuts
303 RPE, LLC
423 S.C. Department of Agriculture
315 Sbrocco International, Inc.
610 Scott Farms, Inc.
112 Sensei Farms
300 Shuman Farms
228 Sierra Produce
421 So Good So You
129 SOL Group Marketing
607 Sol-ti
618 Somerfield Farms
429 Southern Specialties
301 Southern Valley Fruit and Vegetable, Inc.
412 Stella Farms
413 Stemilt Growers
212 Sun Belle LLC
620 SunGlo of Idaho
312 Sunkist Growers, Inc.
320 Sunripe Certified Brands
420 Sunview Marketing International
311 Superfresh Growers
104 Tastyfrutti International LLC
205 Taylor Farms
106 TendWell Farm
505 The Birddog Group
116 The Class Produce Group
100 The Little Potato Company
319 TopLine Farms®
215 Trinity Fruit Company
616 Valued Naturals
400 Vick Family Farms
325 Vidalia Sweet Produce, LLC
419 Village Farms Greenhouse Grown
424 Volm Companies, Inc.
522 Wada Farms
422 West Pak Avocado
310 Westfalia Fruit
220 Westside Produce/Classic Fruit
119 Wilcox Fresh
415 Wonderful Citrus
410 WP Rawl
221 Wyco Produce Inc.
201 Yerecic Label
617 YY Fruits Inc.

Feature Your Newest Products Along Our Wall of Innovations!


Example shown of last year's themed showcase design

 

Exclusive Price: $500

  • Case Dimensions: 37” W x 13” H x 25.5" D
  • All shelves include lighting and cases will be locked
  • Space is limited to one (1) case per company
  • Purchase your showcase by July 11th*. Cases are reserved on a first-come, first-served basis and space is limited.
  • How to purchase:
    • As you register for Southern Innovations, select Wall of Innovations as one of your sessions.
    • Once you register, you'll receive a submission link via email for your showcase information to be featured within our conference directory and app - one (1) high-resolution image of your product as well as a detailed description (50 words or less); Submission Deadline: July 11th
    • Already registered?
      • How to modify registration to add/edit sessions on agenda:
        1. From the registration website, select "Already Registered?"
        2. Enter the email address and confirmation number of the person who needs modifications.
        3. Select the "Modify Registration" button at the bottom of the page.
        4. Click "Next" until on the "Sessions" page.
        5. Make appropriate modifications.
        6. Be sure to select "Next" and "Finish" at the end to ensure changes are saved.

*Refunds will not be issued after submission deadline. If showcase is purchased after that date, information will not be included in conference directory and app.

Frequently Asked Questions


Where can I view the Attendee List?


  • To access the attendee list, log in to your registration account and select "Attendee List" from the "Post Registration" dropdown menu. Note that contact information is not included, in line with our Board’s policy.


Is there exhibitor space available at Southern Innovations?


  • Southern Innovations, our fall show focused on innovations, offers exhibit space on a first-come, first-served basis. This event typically sees growing exhibitor and attendee numbers, making it a great way to get involved with SEPC. Exhibiting at this show can also improve your chances of securing a booth at Southern Exposure if you're on the waitlist. Please remember, you must be a corporate member to exhibit.


Is there exhibitor space available at Southern Exposure?


  • Southern Exposure, our flagship event held in late February/early March in Florida, has a significant waitlist due to high demand. Exhibitor booths are first offered to previous participants, and any remaining space is filled through a lottery. Your chances of securing a spot can increase by attending our shows, joining committees, or  sponsoring. Corporate membership is required to be placed on the waitlist. You can view all membership options and benefits here.


What are the deadlines for this conference?


  • July 11, 2025: Final date to receive refund for exhibitor booth and Wall of Innovations showcase.
  • August 1, 2025: Final date to reserve hotel rooms within the SEPC room blocks. Any rooms cancelled after this date will result in a one night's room charge.
  • August 8, 2025: Final date for retail or foodservice attendees to request complimentary hotel and airfare through SEPC registration.
  • August 15, 2025: Final date for all attendees to receive refund for conference and session registration (does not include exhibitor booth or Wall of Innovation fees).
  • August 29, 2025: Final date to receive checks in the SEPC office
  • September 5, 2025: Final date for ACH payments to be posted to the SEPC account. Only payments via credit card will be accepted after this date.


How do I modify my registration to add/edit sessions, substitute attendees with another registrant, add/edit group members, or add guests?


      How to modify registration to add/edit sessions on agenda:


  1. From the registration website, select "Already Registered?"
  2. Enter your email address and confirmation number.
  3. Select "Modify Registration" at the bottom of the confirmation page.
  4. Navigate to the "Sessions" page and make changes.
  5. Click "Next" and "Submit" to save your updates.


      How to transfer my registration:


  1. From the registration website, select "Already Registered?"
  2. Enter your email address and confirmation number.
  3. Select "Transfer Registration" at the bottom of the confirmation page.
  4. Follow the prompts to input the new registrant's information.
  5. Click "Next" and "Submit" to save your updates.


      How to register booth associates:


  1. From the registration website, select "Already Registered?" to log in to the group leader's registration using their email address and confirmation number.
  2. Select "Add Booth Associate" near the bottom of the confirmation page.
  3. Follow the prompts to add and save the new registrant(s).


      How to register your spouse:


  1. From the registration website, select "Already Registered?"
  2. Enter your email address and confirmation number.
  3. Select "Modify Registration" at the bottom of the confirmation page.
  4. At the bottom of the "Personal Information" page, select "Register a Spouse".
  5. Follow the prompts to input your spouse's information, making sure to select "Sessions" for them as well.
  6. Click "Next" and "Submit" to save your updates.


What are sponsor credits and how do I use them?


  • Gold, Silver, and Bronze Level Sponsors receive credits to apply toward golf, ticketed events, and booth associate fees at Southern Exposure. Credits must be used within the membership period (June-May). To apply credits, register for events and email accounting@seproducecouncil.com to have your credits applied. If any balance remains, you’ll receive an invoice.

2024 PHOTO GALLERY

2024 RECAP VIDEO

2024 Southern Innovations, Nashville, TN

Photo Gallery

Recap Video

STEP-UPP Video

2023 Southern Innovations, Charlotte, NC

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Recap Video

STEP-UPP Video

2022 Southern Innovations, Nashville, TN

Photo Gallery

Recap Video

STEP-UPP Video

2021 Southern Innovations, Savannah, GA

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Recap Video

STEP-UPP Video

2019 Southern Innovations Organics & Foodservice Expo, Nashville, TN

Photo Gallery

Recap Video

STEP-UPP Video

2018 Southern Innovations Organics & Foodservice Expo, Nashville, TN

Photo Gallery

Recap Video

STEP-UPP Video

2017 Southern Innovations Organics & Foodservice Expo, HHI, SC

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Recap Video

STEP-UPP Video

Retail Organic Tour

2016 Southern Innovations Symposium, Williamsburg, VA

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2015 Southern Innovations Symposium, Wild Dunes, SC

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Recap Video

2014 Southern Innovations Symposium, Young Harris, GA

Recap Video

STEP-UPP Video

2013 Fall Conference, Myrtle Beach, SC

2012 Fall Conference, Asheville, NC

Photo Gallery

STEP-UPP Video

2011 Fall Conference

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STEP-UPP Video

2010 Fall Conference, Savannah, GA

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2009 Fall Conference, Braselton, GA

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2008 Fall Conference, Young Harris, GA

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2007 Fall Conference, Greensboro, NC

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2006 Fall Conference, Young Harris, GA

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2005 Fall Conference, Lake Lanier Islands, GA

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2004 Fall Conference, Lake Lanier Islands, GA

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